2023 International Showcase

Topics Include:

• Ukraine – Operating a Blood Services System in a War Zone Iryna Slavinska, CEO, Ukraine
  Perceptions and Effects of a Loyalty Program for Plasma Donors Marloes Spekman, Sanquin, The Netherlands
• Recruiting and Retaining Donors at the Western Cape Blood Service Michelle Vermeulen, Western Cape Blood Service, South Africa
• Bringing Customer Experience to Donor Experience Mark Croucher, NHS Blood and Transplant, UK
• Creating an Attitudinal Segmentation, Based on Motivations and Barriers, that Incorporates Donors and Non-Donors David Stephen, Australian Red Cross LifeBlood
• High-Volume TikTok Presence – How to do it! Tracy-Lee Lewis, South Wales Police