ADRP Webinar: Using Text Messaging to Recruit Donors

Presented by Serina Swan and  Candy Ocasta of Blood Systems, Inc.

The future of how we continue connect with our donors has proven to change year after year. Text messages are being utilized across the country to recruit, remind, and inform donors of the need for blood. This webinar will review Blood Systems method for text messaging by way of recruitment, donor reminders, and specialty text. It will also review FCC regulations on text messaging and the onboarding process for blood centers that have not yet starting to utilize this technology.